- USD 762 per person
Factors Chinese tourists consider when choosing an overseas travel destination (Top 5):
Beauty and uniqueness of tourist attractions 56%
Ease of visa procedures 45%
Friendliness of locals to tourists 35%
Beauty and uniqueness of tourist attractions 57%
Vacation time constraints 36%
Alignment with my schedule 31%
Factors affecting tourists’ shopping overseas (Top 3):
Usage rate of various payment methods by outbound Chinese tourists:
Bank card payment
Usage rate of mobile payments by Non-Chinese tourists: 11%
Usage rate of mobile payments in various scenarios by outbound Chinese tourists:
Reasons for using mobile payment:
Over the past two years, outbound Chinese tourists increased their usage of mobile payments from 2.3 in every 10 transactions to 2.8 in every 10 transactions during their most recent overseas trip.
77% of Chinese tourists said that they spent more using mobile payment.
If more overseas merchants support the use of Chinese mobile payment platforms…
Chinese tourists said that they will consider mobile payment as a possible payment method.
Chinese tourists said that this might increase their desire to purchase more goods or services.